Sotira helps brands donate excess inventory to verified nonprofits and move products through responsible secondary channels—coordinating matching, logistics, documentation, and brand protection.
FOUNDED IN
2024
BASED IN
San Francisco, CA
We built Sotira to enable instant commerce companies to offload and monetize their surplus inventory.
Our team operated our own businesses for years and joined forces to solve a problem that many suppliers in the industry face: deciding what to do with surplus inventory, especially perishable products.
Sotira was awarded 2nd place at the 2023 Amazon Web Services (AWS) Startup Competition and has been awarded grants by the State of California, Sutardja Center for Entrepreneurship and Technology at UC Berkeley, NEAR Foundation and 1517 Fund.
Our Mission
Sotira helps global brands reduce disposal and storage costs by redirecting excess inventory into verified nonprofit donation programs and controlled secondary markets. This unlocks working capital and potential tax deductions.
We coordinate matching, logistics, documentation, compliance, and brand protection from start to finish. Usable products reach communities that need them, while brands gain a faster, more accountable alternative to storing or disposing of overstock.
25%of inventory in the United States is unsold
163B lbsof unsold inventory becomes landfill waste every year
Overstock grocery pallets from one of our instant commerce suppliers in CA
Why We Built Sotira
Sotira was founded in San Francisco by Amrita Bhasin and Gary Kwong after years of working directly with liquidation and inventory operations for consumer businesses. They saw brands spending too much to store or dispose of excess and short-dated products, with no simple way to recover value responsibly.
Today, Sotira gives brands a more efficient path: donate eligible inventory to verified nonprofits to support potential tax deductions, or recover value through vetted secondary channels. The result is lower carrying and disposal costs, less waste, and greater community impact without sacrificing control.
Meet the Founders
Amrita Bhasin
Co-founder and CEO
Gary Kwong
CTO
Donate your excess inventory
Turn usable overstock into community impact. Sotira coordinates donation to verified 501(c)(3) nonprofits, helping reduce storage and disposal costs while supporting potential tax deductions.
